3 Simple Steps To Making Money in 2020

Learn to make more money by optimising your resources. Revamp your business in three simple steps and you’ll soon be reaping the benefits. By rethinking the way you operate, and using technology and digital marketing to your advantage, you’ll be laughing in no time. Here are some basic steps to bringing in more cash this year. 

1. New Sales Strategies 

Brainstorm ways you can generate more business. Think of some new offers or selling accompanying products. Why not consider branching out into selling a different product on the side that’s related to your original product? Keep coming up with promotional ideas. Use your email marketing sequence to contact new and existing clients. You should have a system in place to get contacts for potential customers who can send automated emails to with the latest offers. For help setting up an email marketing sequence see here. Aim to get your clients on prepaid retainers or ongoing payment plans. For instance offer a lower hourly rate over a long-term retainer plan. This means although you won’t make quite as much money at first, you’ll have a customer for longer. It’s vital to build client relationships and you want more loyal long-term customers. 

2. Optimised Digital Marketing

Marketing is key to the success of all businesses. You need to stay visible and connected at all times. Your online presence and web traffic are what is most going to advertise your company in 2020 and there are ways you can maximise these. First make sure you are on social media such as Instagram and LinkedIn. 70% of clients look at a brand on Instagram before they invest. It’s a good idea to set up a blog also. Speaking of blogs get sponsored by influencers and bloggers who are connected to your target market. If you’re a tech company, advertise through a tech blog for example. Be sure to include as much new material online, on your website, blog and social media. These could include promotional ads and online tutorial videos. These will keep your customers interested. Organise an affiliate program to exchange advertising options. For more detailed advice on how to do so see here.  

3. Use Smart Technology

Implementing more high tech options will greatly increase your productivity. Set up a more efficient way to accept payments at your business. You can set up your devices with a card reader or get a modern point of sale to make instant payments. Invest in updating your devices and operating systems. Think about how you can be accessible as possible, this means wireless conferencing, sharing all documents on the cloud, and making sure you can do everything on your portable devices. Regarding your staff, be smart and implement a system that works. You ideally want one platform to synchronize all data automatically. Your employees can input fees, hourly pay and project information which will become immediately accessible to you, allowing you to monitor how much is being made or spent.