How To Bust Out Of Boring Business Conventions

February 24, 2020

Business studies, while an interesting topic in itself, does tend to get bloated rather quickly, and it also relies on convention and tradition to a dramatic degree. Of course, this is not always a bad thing. The question of ‘tradition’ is hardly a problem when you need to conform to a piece of legislation that helps your business become prepared for selling in a legal context.

That being said, technology and the internet have both completely revolutionized just what a business is. Beforehand a business may need a prominent location in order to house all of its workers, and while that’s very important for the most part today, it’s also true that two people (as partners), on opposite sides of the Earth, can now run a successful online operation without ever having to meet in person. That’s a radical change, and also an extremely impressive one.

But it’s not just this business convention that can be turned on its head given the right context. In fact, there are many boring or otherwise ineffective standards that can be thought of in a new light in 2020. Here are some of those we find the most interesting:

Consider Office Design

Office design can not only help you put your own personal stamp on your office building and within your space, but it can help how relaxed your employees feel in the space, and how productive they are. With excellent office design fit outs by Maris, you can establish not only a more practical solution, but an aesthetically-minded, intelligent and composed working space. You’ll notice the difference between this and a stock design, as the components in play will be intelligently and thoroughly handled.

Reinvigorate Your Branding

Reinvigorating your branding can be a fantastic path forward, because it enables you to re-establish what your brand means to you and also what others should expect from it. In this context, you can approximate a more profound and forward marketing approach, and you’ll also dispel unnecessary or misleading narratives you may have stumbled upon in the past. Reinvigorating your branding is a great idea for many potential reasons, but perhaps the most pressing is that you once again get to define your reputation through a new outfit.

Consider Your Business/Product Objectives

What are the objectives you have for a certain product or service, outside of selling well or gaining a solid amount of clients? Might you wish to reinvigorate the delivery service by using cloud formatting to gift the resources or additional training packs to your audience, or do you hope to imprint the instructions for the product on the packaging, or do you hope to create Instagrammable designs that create a hype on their own? Something additional to your stock output that generates convenience, utility or further marketing ability can be very helpful, especially if you plan this carefully.

With this advice, you’ll be sure to bust out of boring business conventions with care and attention.

Mark Asquith

That British podcast guy, Mark is co-founder of Captivate.fm, the world's only growth-oriented podcast host. A Harvard, TEDx, Podcast Movement and Podfest speaker (amongst many more!), he's a wildly approachable Brit and Star Wars/DC Comics geek.

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