Worthwhile Investments Every Business Owner Should Consider

August 8, 2017

As a business owner, you will appreciate the need to cut back on costs when trying to protect the interests of your company. You have heard the nightmare stories of other businesses collapsing and going bankrupt, and you don’t want to get into the same position by seeing the hard work you have put into your company go to waste. However, to compete with the big boys in business, there are some worthwhile investments you shouldn’t miss out on. In this article, we focus on two main areas, transport, and people.

Transport

From company cars for your staff to vans to make customer deliveries, you should consider investing in transport. You don’t always need to buy outright, as there are companies such as Leasecorpfinance.com.au who offer some affordable loan options to make it easier to finance your purchase.

Let’s look at the advantages of a company car? For starters, you can turn it into a marketing tool by branding the car with your company name and logo. Driving around town, you are subliminally advertising your company. Who knows, your business may be just what somebody is looking for, so having your phone number imprinted onto the car will give them a means to contact you.

A company car is also perfect for getting to meet other business professionals and attending important meetings, without relying on the confines of public transport. You can also offset the fuel and insurance costs for tax purposes, instead of incurring expenses by using your personal vehicle.

Larger vehicles, such as vans and trucks, are essential for making deliveries to customers. With a lot of business done online, having the ability to ship your products using your own transport can be cost-effective, and offers a personal touch to the customer.

People

Starting up in business alone is a scary business. Consider the startup-truths we mentioned at Excellence-expected.com for some of the reasons why. You don’t need to be a lone ranger. Having people on your side will make your job a whole lot easier.

No matter the size of your business or staff team, you need to invest in the people who work with you. You have already made a considerable investment in hiring people, but you need to take it a step further. Training is crucial, and this is an area where you don’t want to cut costs. Ensuring your staff is up to speed with the latest technologies and working practices will add to their productivity and morale.

Outsourcing to freelancers and contractors is another excellent investment. Outsourcing certain tasks to private individuals or companies will give you and your staff the means to continue with other important areas of your business. Entrepeneur.com highlight some of the areas in your work you should consider outsourcing too, and a professional touch can only be of benefit to your company.

Bottom line

The more money you put into your company, the more productive it will become. Invest in what your company needs to grow in the industry, and you will have a greater opportunity for success.

Mark Asquith

That British podcast guy, Mark is co-founder of Captivate.fm, the world's only growth-oriented podcast host. A Harvard, TEDx, Podcast Movement and Podfest speaker (amongst many more!), he's a wildly approachable Brit and Star Wars/DC Comics geek.

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