Establishing a Successful Company- Without a Background in Business

September 26, 2018

When you’re starting a business, it can be helpful to have knowledge and experience of how things work. Ideally you will have a business related qualification, and have worked for a company similar to what you want to establish for some time. There’s no denying how valuable both knowledge and experience are when it comes to anything you do, and the same is true for business. However with this being said, it’s still completely possible to establish a successful company If you go about things in the right way, even without having a business background. You can learn as you go, the only issue is you put yourself at risk of failure by making wrong decisions and mistakes as a result of your lack of knowledge. So it’s important to be cautious and go about things in the right way- here are some things to bear in mind.
Start small
If you’re new to business, it makes sense to start small. There’s no point trying to establish a bigger company with lots of departments and employees when you simply don’t have a clue. It’s not to say you can't build up to this, but don’t try and run before you can walk. Start on a smaller scale, see if your business model works first before throwing your life savings at it. If you want to sell products online for example, start up an online store and test out some different types of stock to see what sells. As you make sales and start turning a profit you can build it up from there, eventually investing in more stock, moving to business premises- eventually you might even consider starting your own manufacturing plant. But don’t get ahead of yourself, work on building your brand, gaining a good reputation, building up your businesses social sites and selling products that you know people want. It can all snowball from there.
Outsource
As your business begins to expand, you will start needing more hands on deck. But if you want to keep your venture small or you just don't want to go to the hassle of hiring employees then you have the option to outsource. This could be anything from marketing to content creation, you assign the work to a professional third party company. By doing this it frees up more time for you to be getting on with other tasks, and you can ensure that everything is done to the best standard.
Seek advice when you need it
As a business owner, it’s easy to put the weight of the world on your shoulders, after all- you’re responsible for the success or failure of your venture. But don’t be afraid to seek advice when needed- network with other entrepreneurs, attend training days or find a business mentor. If you’re learning as you go along then you need to be open to good advice from people who know what they’re doing.

Mark Asquith

That British podcast guy, Mark is co-founder of Captivate.fm, the world's only growth-oriented podcast host. A Harvard, TEDx, Podcast Movement and Podfest speaker (amongst many more!), he's a wildly approachable Brit and Star Wars/DC Comics geek.

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