The Importance of a VPS for Small Businesses

April 20, 2020

Growing your business requires you to take advantage of all the latest new technologies. A great example of this would be using the latest cloud technology to help your team stay in touch so they can work remotely regardless of their location. These types of new technologies are essential for small growing businesses since they allow you to do more with less investment. However, there’s one type of technology that not many small businesses have taken advantage of yet; virtual private servers.

So in this post, we’re going to take a look at why a VPS is important, what it can do for your business and if you should be investing your resources into adopting it into your business.

What does a VPS do?

Think of a VPS like a remote computer that can be used for a number of different things. It’s essentially a virtual server in a remote location that you can control from virtually any device, be it a smartphone or your desktop. The goal of a VPS is to provide you with a variety of different services that you are ultimately in control of. It’s a cost-effective way to give you more flexibility with your technology and can serve as the foundation of your business’s technological prowess. It’s a fantastic service to hire and one of the few that you should maintain even after you’ve grown out of the label of a small business.

You can obtain a cheap VPS fairly easily by simply contacting the relevant service. You usually pay a monthly or annual fee which makes it simple to budget for, and you’ll have unlimited access to all of the features and settings that you would normally be able to tweak with a physical server.

The advantages of a VPS

A VPS comes with many unique advantages and it can provide you with a range of benefits.

  • More control over your website means you can install all kinds of plugins and additions that you think you’ll benefit from. If you ever decide to work with a professional web designer, they’ll likely find it much easier to work with you if you have full access to your web server.
  • Using a VPS is also one of the best ways to establish your own VPN. A virtual private network can help to mask your internet connection from both your internet service provider and malicious cybercriminals. It gives you more peace of mind when browsing the internet, and thus can be used for remote communications and collaborative working among your team.
  • A VPS can also be used as a backup to your backup server. While we wouldn’t suggest renting a VPS for the sake of backing up your files since (there are much cheaper cloud storage solutions available for that) it’s still a great way to store important files that you want to keep separate to your main cloud storage solution. It’s also perfectly usable as your backup solution assuming you have other uses for your VPS.

A VPS is a fantast piece of technology for growing businesses, hence why we highly recommend that you use it.

Mark Asquith

That British podcast guy, Mark is co-founder of Captivate.fm, the world's only growth-oriented podcast host. A Harvard, TEDx, Podcast Movement and Podfest speaker (amongst many more!), he's a wildly approachable Brit and Star Wars/DC Comics geek.

Learn podcasting
in your own time

Listen to the
free podcast

The free, thrice-weekly show that brings you podcast education, industry insights & straight-talking reactions to podcasting news. This short-form show typically runs for between 7 and 15 minutes and releases every Monday, Wednesday and Friday. Usually a solo show, every now and then, the show features expert podcast industry guests and release bonus episodes as the podcast industry continues to grow and develop.