When your business finally makes the jump from a solo venture to a collaborative one, things need to change. Hiring an employee isn’t as simple as you might think it’ll be, and it'll cost a lot of money, too! The good thing is that hiring your first employee is always the hardest part, and you’ll…

Finding the audience that’s right for you is a huge part of business nowadays. Without doing so, you could be wasting resources like money and time on people who are primarily dead ends. You could also easily find yourself getting in trouble. That’s why we’re going to look at how make sure you’re getting the…

As business owners, we know the importance of nurturing our existing clients. Sales from our existing customers are easier to acquire and more cost-effective. It costs a lot more to find and convert new customers. Often clients have been with us from the outset, and it is important not to let the relationship go stale.…

When a business grows, it’s a great opportunity. But it’s also a whole new level of challenge. Running a business takes a lot of different skills no matter how big it is. As it grows, that workload is only going to get bigger. Both in terms of scale and variety. It can overwhelm the unprepared.…

Many companies out there have been through it. After dwindling numbers, or numbers that maybe weren’t that impressive to begin with, the blame has been placed on the website. Maybe it’s not getting enough hits. Maybe not enough visitors are turning into customers. Perhaps it’s taking too long to load, or it’s just too confusing…

You might associate an emphasis on technology with large, multinational companies.  However, it would be much more fitting to associate it with small, younger ventures. If it’s used in the right way, technology can really level the playing field for small businesses trying to find their footing. Here are a few kinds of technology which…

Whatever line of business you are in and whichever platform you sell from, customer experience is vital. Every interaction they have with your brand can be pivotal. A good experience could be the difference between a loyal customer and someone who never comes back. In today’s guide, I’m going to show you a few things…

If you want your business to be successful, you do need a plan of action for marketing and promotion. Luckily for you, we’ve got one right here. On this post you’ll find a marketing campaign that put together will guarantee you a place in the business world this year. So let’s look at some of…

A fantastic corporate event can help put your company on the map. Perhaps it’s a product launch event, or a homemade networking meetup. There are so many benefits to hosting your own business event. From the wonderful media attention to the networking opportunities, it’s well worth the time and effort. But, how do you make…

If you’ve found yourself on this blog, welcome. We can only assume you run a small business, or have the desire to do so. It’s our goal to give you advice and tools to turn your small business into a success. We do that with informational podcasts, live events, and – of course – blogs.…